KPI Sales Dashboard
TableauSQL
A comprehensive sales performance dashboard built with Tableau, featuring real-time metrics and interactive visualisations.
Overview
This interactive sales dashboard provides a comprehensive view of key performance indicators (KPIs) across different business segments. Built using Tableau, it offers real-time insights into sales performance, customer behavior, and product analytics.
Key Features
- Real-time sales performance tracking
- Regional sales analysis with geographic visualization
- Product performance metrics and category analysis
- Customer segmentation insights
- Year-over-year comparison views
- Customizable filters and parameters
Dashboard Components
1. Sales Overview
- Total Revenue KPI
- Sales Trend Analysis
- Top Performing Products
- Regional Performance Map
2. Customer Analysis
- Customer Segmentation
- Purchase Frequency
- Average Order Value
- Customer Lifetime Value
3. Product Performance
- Category-wise Sales
- Product Profitability
- Inventory Turnover
- Seasonal Trends
Technical Implementation
- Data preparation and cleaning using SQL
- Custom calculations and parameters in Tableau
- Advanced visualizations using Tableau's features
- Interactive filters and actions
- Performance optimization for large datasets